Jim Triggs is President and CEO of Money Management International (MMI), the nation’s largest nonprofit credit counseling agency. Since stepping into the role in 2019, Jim has led MMI through a period of significant transformation focused on one core principle: helping consumers navigate financial challenges with clarity, dignity, and trusted guidance.
Having spent nearly three decades with the organization, Jim brings deep operational experience and a mission-driven leadership style shaped by serving consumers during some of the most challenging economic periods in recent history. Under his leadership, MMI has expanded its national impact, modernized its technology platforms, and strengthened its ability to meet consumers where they are through 24/7 digital and counselor-supported services.
Jim has been a driving force behind innovation in the nonprofit financial counseling space. Most notably, he led the launch of MMI’s Debt Resolution Plan (DRP), a nonprofit alternative to traditional debt settlement that prioritizes consumer outcomes, transparency, and responsible fee structures. He has also championed initiatives like Project Porchlight, supporting individuals and families recovering from natural disasters, reinforcing MMI’s role as both a financial and humanitarian resource.
At the center of Jim’s leadership is a deep commitment to organizational culture and employee engagement. He believes that caring for employees is inseparable from caring for consumers. Through intentional listening, leadership development, and consistent communication, Jim has embedded a culture grounded in six Key Cultural Attributes:
This culture-first approach has led to meaningful investments in leadership development, expanded career pathways, and a workplace environment where employees are empowered to serve consumers at the highest level.
Jim is a recognized thought leader in consumer finance, frequently speaking on topics including household debt, financial stress, the evolving debt relief landscape, and the importance of nonprofit solutions. He is a trusted media voice, with insights featured in outlets such as The New York Times, The Washington Post, The Wall Street Journal, Forbes, CNBC and Yahoo Finance.
Beyond MMI, Jim is deeply engaged in his community and industry. He serves on the Board of Trustees for the National Foundation for Credit Counseling (NFCC) and as an Honorary Commander at Luke Air Force Base in Arizona and is a Blue Blazer with Fighter Country Partnership, a non-profit that’s mission is to support the men and women Airmen at Luke Airforce base. He also volunteers on the Board of the Surprise Sundancers, a nonprofit organization that has raised more than $2 million in scholarships for local students.
Jim resides in the Phoenix area with his family and remains passionate about advancing MMI’s mission to help people take control of their financial lives and “Do Debt Differently.”
Better Business Bureau
Financial Counseling Association of America
Trustpilot
Department of Housing and Urban Development
Council On Accreditation
National Foundation for Credit Counseling